Title: Know your audience. Headshot: Lauri Jordana (Hispanic Marketing expert)

Know Y’all’s Audience

🎧 No time to read? Hit play and listen to this blog post in Lauri’s voice. When fictional Coach Ted Lasso crossed the pond to manage a football team in London, he was surprised to learn how much sports language differed there compared to the U.S. Instead of wearing uniforms, these guys in England wear kits. What we call practice in the U.S.,…